FTC bans fake online reviews, inflated social media influence; rule takes effect in October

Yes, that's correct. The Federal Trade Commission (FTC) has indeed recognised the increasing problem of fake online reviews and inflated social media influence. As a result, they have imposed a ban on such practices, in order to protect consumers from misleading information. The rule is set to take effect in October. Any violations of the rule will lead to substantial financial penalties. This move is seen as part of an ongoing global effort to enforce transparency and authenticity in the online marketing industry. Businesses are now required to ensure that their marketing practices are honest and fair.