Chair Jordan demands answers from dozens of major companies tied to shadowy ‘collusive’ ad group

U.S. Representative Jim Jordan (R-OH), ranking member of the House Judiciary Committee's Subcommittee on Antitrust, Commercial, and Administrative Law, has demanded answers from multiple major companies that are allegedly tied to a secretive ad group accused of collusive behaviors. The companies, which are reported to include leading names within the technology, telecommunication, and media sectors, are allegedly associated with the Interactive Advertising Bureau’s (IAB) Tech Lab, a non-profit consortium accused of anti-competitive practices. Critics argue that the consortium has effectively created a collusive agreement amongst its members, facilitating control over the digital advertising marketplace. These allegations of collusion could potentially violate federal antitrust laws. Jim Jordan has requested detailed information about the companies' involvement in the controversial group, giving them until the end of the month to respond. Jordan has long been a critic of what he sees as anti-competitive practices and the potentially harmful influence of big tech. This latest action underlines his continued focus on these issues. If the accusations of collusion are confirmed, this could have far-reaching implications for the digital advertising industry and potentially lead to increased regulation. As of now, the companies have not made any public comment on these allegations.